Pople Launch ÉPI-LAST®

A Complete Branding For ÉPI-LAST®

Written by Soren

14 %July 2014

We are proud to announce our most recent project launch, a complete branding for the newest innovation in permanent hair removal... ÉPI-LAST®!

By conversing frequently over Skype with the Netherlands-based company, we've managed to completely create the ÉPI-LAST® brand to fit the company's requests and to reflect what it is: a high-quality effective beauty product.

The project included a web design and build with an ecommerce platform to make it easy for customers to order online. We took and edited photographs for the site and made it fully responsive across a platform of medias including effective mobile optimization.

Time was spent researching permanent hair removal and their competitors to then write the site's content using powerful keywords to improve Search Engine Optimization in order to achieve first page appearance for relevant searches.

The ÉPI-LAST® logo and packaging for all of the removal products were designed by us, as well as their business stationary.

We have all enjoyed the project so far and will continue to work closely with ÉPI-LAST®.

You can check out the results on our portfolio page, let us know what you think.

Website upgrade guide

Written by Soren on

We have put together a handy infographic which explains the importance of keeping your website up to date and on the latest technology...

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Start the new year and know that you are making the most out of your website.

Still not responsive? Where have you been!!!

Written by Soren on

If you haven't already considered this, then where have you been? Down to being asked by numerous clients about the importance of ensuring a website is Mobile Responsive, we thought it was best to put together a simple infographic which helps explain this. For those of you who like a good print and read, we have put together a PDF Document which you can download here.

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What is Hygge?

Written by Livvy on

You’re likely to have heard of the Danish phenomenon sweeping Pinterest boards, blogging sites & home décor shops throughout the UK in recent months – yes, it’s that little thing called Hygge.

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Welcome to our new team member!

Written by Soren on

This month we welcomed our new Web Designer, Adeola, to the Huga team.

With nearly a decade’s experience in Graphic Design, she’s worked with top brands such as L’Oréal Paris, Maybelline, Marks & Spencer, Waitrose, Fat Face & Boots to name a few! Her experience covers everything from web, print, branding & marketing making her the ideal fit for the Huga team.

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5 reasons you should be using Email Marketing

Written by Livvy on

1. Easy to do

Despite many misconceptions, email marketing does not have to be a drain on time - there are loads of useful systems for email marketing in the industry, most with easy to use navigation and great tools to help you create an email campaign in no time.

With drag & drop facilities and a variety of predesigned templates, it’s now easier than ever to create a robust email to send out. And for more of a professional edge, most platforms offering the ability to code-your-own, allowing you to marry up your email campaigns with your site and branding seamlessly.

With an average 53% of emails opened on mobiles, it’s important to check that any drag-and-drop email systems you use are fully optimised for all platforms. The majority are, but it’s always worth double checking how your emails look on a phone or tablet and adjusting where need be.

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Tips for Effective Call to Action Buttons.

Written by Soren on

Buttons are a widely contested web design element in our office and that’s often because there’s no real one-way, shape, size or colour set in stone, no button-almighty. Despite no universal set way of designing buttons for your site, there are some key aspects to consider when creating an impactful call to action button.

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60 Miles of cycling bliss (and pain)
London to Brighton - Here we go again!

London to Brighton - Here we go again!

Written by Soren on

Back in 2014 we, for the good of fundraising for the British Heart Foundation, did the night ride. Needless to say it wasn't the easiest ride considering we set off at midnight.

 

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Why Instagram for Business?

Why Instagram for Business?

Written by Livvy on

Instagram was hailed the fastest growing Social Media site for 2015 and it doesn’t look like its popularity is wavering with a 15% increase expected for 2016. I often get client’s asking firstly what Instagram is and how it can be of any benefit to their businesses Social Media strategy – dependant on their industry, we go through the ways in which Instagram can be of help, and with 400 million active monthly users, we often end up adding it to their strategies list.

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Huga Launches Westways Vending

Huga Launches Westways Vending

Written by Livvy on

We’ve recently launched our latest web project and are proud to have work with Westways Vending to give them a revitalised website to help showcase their Vending Machine solutions. We worked closely with Westways, restructuring the site to provide the users with an improved experience and allowing them to find their perfect vending solution.

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A Tale of Browser Woes from One Developer, to the World.
Why does my Website look weird?

Why does my Website look weird?

Written by Rowan on

Have you ever been on a website, and just thought to yourself “this just looks rubbish?” There could be things all over the place, items not lining up how you would expect them to, or they just downright don’t work? Well, either the site’s designers and developers have an interesting eye on user interface & user experience or… your browser could be out of date.

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What experience has taught us about rebranding.
What's In a Name?

What's In a Name?

Written by Livvy on

For those of us in the world of business, trying to create a distinctive brand for ourselves, a name is everything. For some, their name spells out exactly what their company does, for others it’s more about creating a persona. For us, our name change came about to reflect the businesses’ growth and to establish ourselves within the Digital Marketing industry, where names are as abstract and varied as they come – so say hello to Huga.

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Jim Carrey - you are a genius
Distraction of the week - 2016 Begins...

Distraction of the week - 2016 Begins...

Written by Soren on

So we're all back and feeling that we have eaten too much, drunk too much of the naughty Grape and drowned ourselves in cheese and biscuits.

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Christmas Greeting & Something Exciting for 2016
Merry Christmas & a Happy New Year!

Merry Christmas & a Happy New Year!

Written by Soren on

It's at this time of the year that we would like to take the opportunity to wish you a very Merry Christmas & a Happy New Year from all of the team here.

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What Barnacle SEO is and how it can help your Business today!
Barnacle SEO

Barnacle SEO

Written by Livvy on

Small businesses can often find it hard to promote themselves via digital marketing when surrounded by high competition, expensive keywords and little room for first page presence. For businesses facing these challenges, the technique of Barnacle SEO offers excellent potential for penetrating the much valued and sought-after front page.

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The Big Move...
Welcome to the New Brighton Office!

Welcome to the New Brighton Office!

Written by Soren on

After 7 years based in the quaint little village of Forest Row, the Pople team have made the leap into bustling media hub that is Brighton. We have found ourselves a centrally located office with plenty of creative space for the team to get to work; the move brings with it plenty of opportunity and we’re all very excited about our new environment.

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Brighton SEO 2015

Brighton SEO 2015

Written by Soren on

It was a first here for our team to attend the worldly renowned Brighton SEO event, the second of their bi-yearly events. We sent three members of the team to spend the day submersed in the world of search engine marketing, chinwagging with like-minded SEO-ers and learning from industry experts. Here’s our thoughts on the day...

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Our Simple Guide to Instagram

Our Simple Guide to Instagram

Written by Livvy on

Instagram is an app-based photo & video sharing Social Media platform that has been around since 2010. For those new to the world of Instagram, we’ve thrown together a quick guide to getting started for your business. And if you’re in need of some reasons why you might need an Instagram account for your business, head over here!

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Google's New Undo Send Feature - a

Google's New Undo Send Feature - a "get-out-of-jail-free" card?

Written by Livvy on

Ever sent an email in a rush, only to realise a multitude of typos the second it’s sent? Maybe you’ve written a draft email telling a fellow colleague or client what you really think of them, and accidentally hit the send button as a matter of habit? Or perhaps you’ve fallen victim to the dreaded “reply all” error which is sure to have caused mass embarrassment? Whatever your email blunders may be, we’re sure that it left you wishing for a “revoke send” button to turn your mistakes into an email nightmare, rather than reality.

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What your designer needs to know
Prepare for your next online project with Simon Says

Prepare for your next online project with Simon Says

Written by Simon on

We love sinking our teeth into a new project here at Pople Media Solutions – whether it be a new website, a print job, a brand design or putting together a digital strategy. One of our first ports of call on almost any new project lies in the hands of our graphic designer extraordinaire, Simon.

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Mobilegeddon: Google's new update

Mobilegeddon: Google's new update

Written by Livvy on

By now we’re sure you’ve heard about Google’s new mobile update; some have gone as far as likening it to an Armageddon-style crisis, however, we’re here to dispel the panic which may have set in since Google’s detonation this week (April 21st 2015).

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The Importance & Benefits of Responsive Web Design
Responsive Web Design

Responsive Web Design

Written by Simon on

With 80% of web users owning a smart phone and nearly 50% owning a tablet in 2015*, the importance placed on non-desktop internet use has grown rapidly in recent years and has become something which digital marketers must take advantage of. As mentioned in our Top SEO trends for this year, Mobile is predicted to play a huge role in 2015, and in turn responsive website design has become a hot topic for discussion also.

If your site isn’t currently responsive, this article is here to tell you the benefits of putting “responsive web design” on your to-do list; if you already have a responsive site, then read on and bask in the glory of knowing your site provides great user experience, is better future proofed and is boosting your conversion rates and SEO!

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A Brief Guide
LinkedIn

LinkedIn

Written by Livvy on

LinkedIn is the professional social networking site, and with over 300 million followers, it becomes essential for those of us in the business world to get with the times and enhance our profiles as much as we can. Here's a brief run down of why to bother with your LinkedIn profile and some simple, effective tips to get the most out of this platform.

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What to expect for this year.
SEO Trends in 2015

SEO Trends in 2015

Written by Livvy on

As with everything in the technological world, things are changing fast and it becomes imperative to keep up if you want to succeed. Another year has past, and yet again mostly everything you knew about SEO is predicted to change for 2015. Take a look at the key changes expected for the upcoming year to ensure you stay on top.

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Merry Christmas and a Happy New Year!

Merry Christmas and a Happy New Year!

Written by Geoff on

Seasons Greetings one and all! 

It's that time of the year where we say goodbye to our computers and hello to plenty of food, drink and festivities - but don't worry, we won't be gone for long! As of 4pm Tuesday 23rd December 2014 we'll be taking our well needed break and will return refreshed and ready for the New Year on Monday 5th January 2015. 

Should you come across any web-related emergencies whilst we're away, you can either email us at [email protected] or call us at 01273 358812 and leave a voicemail (we'll be notified when you do) and we will get back to you at our earliest convienence to help you out.

From all the team here at Pople, we would like to wish you a very Merry Christmas and a Happy New Year - we look forward to seeing you all again in 2015 and are very excited for the year ahead!

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Top Tips for Reducing Basket Abandonment
How to Improve your Checkout

How to Improve your Checkout

Written by Simon on

One of the most frustrating things for an online retailer to see when they look over their checkout activity is an abandoned order – the phrase “close, but no cigar” comes to mind. This actually happens on average a whopping 68%* of the time where customers will fill their virtual basket full of your goods, and for some reason decide to bail before completing their purchase. If you think about the potential amount of money you could be making if these customers were to go ahead with their purchase, it brings into reality the pressing need to reduce the amount of basket abandonments.

Here at Pople we have been working with some of our e-commerce clients to help improve their checkouts to encourage customers to complete their purchases so that they can tap into the lucrative market of the 68% that are basket abandoners! Check out our top tips to help you improve your own checkout.

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Pople Launch MattingCo Ltd

Pople Launch MattingCo Ltd

Written by Soren on

 

Here at Pople Media Solutions, we are proud to launch an exciting new brand which we have helped with from its inception earlier this year. Meet your new matting specialists...MattingCo!

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Top Tips on making the most out of Facebook and Twitter
The Best Times to Post and Tweet

The Best Times to Post and Tweet

Written by Livvy on

Social Media has become a key skill to master for those seeking a strong online presence, so whether you're a hashtagging novice or simply aspiring to become the most popular of your Facebook friends, our guide on The Best Times to Post and Tweet will help you gain more likes, favourites and retweets from your online audience.

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Dummies Guide to SEO

Dummies Guide to SEO

Written by Livvy on

With 85%* of customers using search engines to find local businesses, Search Engine Optimisation has become a key skill to master for those wanting to attract more traffic to their sites. For those who aim to achieve this goal, yet lack understanding of SEO, fear not! This article is designed to run through the basics of optimising your presence on search engines and secure you the traffic you crave!

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Will AdWords be successful for your small business?

Will AdWords be successful for your small business?

Written by Soren on

So you're a small business owner looking for new ways to increase the amount of traffic to your website and generate more sales. You've heard good and bad things about Google AdWords and you're hesitant about whether trying it out will do wonders for your business or ultimately be a waste of money.

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A Beginner's Guide to the Basics of Facebook

A Beginner's Guide to the Basics of Facebook

Written by Livvy on

Everyone is talking about it, everyone is using it but you find Facebook daunting and guess what? You're not alone! Maybe you're new to Facebook or maybe you're completely technically unsavvy but feel you're losing out socially. Even though the site was originally created for college students, the average user is now 41 years old and 65% of all Facebookers are over 35.* The problem that exists for some 40/50/60 somethings is that the younger generations have grown up with the words 'hashtag', 'share' and 'post' as part of their everyday language but those who have joined later in life may find it all too foreign. Of course, the majority of older users are more than capable to use all that Facebook has to offer but this is a beginner's guide for any user who is having doubts.

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The Future of Ecommerce

The Future of Ecommerce

Written by Livvy on

E-commerce is the fastest growing retail market in Europe but will it ever replace old fashioned high street shopping?

In 2013, online retailing in Europe grew by 21.1% which meant that the total amount of online sales reached £111.2 billion*, but 90% of shoppers in the UK still choose high street stores over online shopping. If Ecommerce sales are to ever take over or break even with sales made in high-street shops, how will it need to change?

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A Complete Branding For ÉPI-LAST®
Pople Launch ÉPI-LAST®

Pople Launch ÉPI-LAST®

Written by Soren on

We are proud to announce our most recent project launch, a complete branding for the newest innovation in permanent hair removal... ÉPI-LAST®!

Read On

How to get more traffic using 'how to'

How to get more traffic using 'how to'

Written by Livvy on

Since the dawn of the internet which has formed life as we now know it, we've become used to all types of information being available at the tips of our fingers. Questions and queries can be answered in seconds and news from the other side of the world is reported as quickly as it takes the first person to tweet or post. We turn to the internet for medical advice, trivia, recommendations and lessons which means that we can now learn how to belly dance, yodel or make an origami dinosaur without leaving our bedrooms or meeting our teachers.
 

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We have a new member of the team starting on monday.
The chosen one!

The chosen one!

Written by Rowan on

Yes thats right, the Junior Web Developers positions has been filled. We look forward to working with him. Watch this space as we will updating it with a profile and photo on the meet the team page.

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Pople Media Solutions does the London to Brighton bike ride
Ready, Steady... GO!

Ready, Steady... GO!

Written by Simon on

Right now many web designers and developers, like the Pople team, are sat at their desks clicking away.
Sunshine, exercise and vegetables simply don’t exist in the digital environments they’re forced to work in.

These lads, like so many others in their situation have fallen prey to the deadly beer belly.

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Is this for you?
Marketing and SEO opportunity

Marketing and SEO opportunity

Written by Soren on

Yes, we are once again looking for another person to join our team. This time specialising in marketing and Search Engine Optimisation.

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We are looking for a new team member...
We're on the hunt!

We're on the hunt!

Written by Soren on

We are looking a new motivated, focused and enthusiastic (as well as slightly geeky) to join a team!

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New Domain Extensions

New Domain Extensions

Written by Rowan on

Ever felt a little bored with the choices for your domain name? my business.com, myotherbusiness.co.uk. Ever dreamed about spicing it up a little? Dare we even think.. getting your business.org?

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Pople Launch New mclcreate Website.

Pople Launch New mclcreate Website.

Written by Soren on

Pople Media Solutions are proud to announce that we have completed and launched the new company website for the recently revamped mclcreate.

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Stay fresh
Visual Design Trends for 2014 - Part 2

Visual Design Trends for 2014 - Part 2

Written by Simon on

Following on from our previous article of upcoming visual design trends, here is another selection of predicted trends set to arise for 2014.

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Here's one we made earlier
BEHOLD! Our Brand Spanking New Site.

BEHOLD! Our Brand Spanking New Site.

Written by Simon on

We've been busy these past weeks. Working late, nose to the grind stone, all coffee supplies completely exhausted. Tears were shed, words were said, mugs were stolen, but it was all worth it in the end.

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Stay fresh
Visual Design Trends for 2014 - Part 1

Visual Design Trends for 2014 - Part 1

Written by Simon on

2014 has brought with it some exciting and interesting new visual design trends. These strong and influencial movements define the web as we know it, so they are well worth a look.

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ooh it's nice that
New Year, New Cards

New Year, New Cards

Written by Simon on

Pople Media Solutions has decided to welcome in the New Year by under going a little interior re-fresh of our own

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A better way with dealing with your questions and queries
We have a new phone system.

We have a new phone system.

Written by Soren on

We have a new phone system, yes that means our phone numbers have changed.

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Blogging and why its a must! Because we are so good at it ourselves.
Hello there... Its been a while!

Hello there... Its been a while!

Written by Simon on

Blogging is paramount. End of story. Why? People love to know whats going on; with technology heading all towards handheld devices everything is done on the move and people do not want to sit down and "search" for the updates, they want it to be fed to them right here, right now.

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Merry Christmas!

Merry Christmas!

Written by The team on

Season Greetings all.

As some of you will know the Pople team are on their Christmas holiday as of the end of Friday the 20th of December, having a much deserved rest with their friends and families

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Success can lie in finding your niche. We can help you find it.
Specialise... and win!

Specialise... and win!

Written by Soren on

No matter what industry you are in, chances are it's competitive and you're trying with other businesses in your sector to get your nose out in front for new jobs

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...and start packing your bags IE8
Goodbye IE7...

Goodbye IE7...

Written by Rowan on

Which internet browser are you reading this in? Chances are that it's Chrome or Firefox. Over the last year, the way in which we use the internet and browser in which we do this have changed radically.

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A quick look at how our SEO work is benefitting our customers
What SEO Can Do For You!

What SEO Can Do For You!

Written by Rowan on

It's pretty difficult to remember exactly how many people have asked me 'so, how do I get to page 1 on Google?', but it's a lot.

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