How is Brand Identity the Key to Your Business’s Success?
Branding now more than ever is vital to business success. With the internet growing at an exponential rate, the number of digital startups grows by the day and this means your competition is also constantly on the rise. To stand out in the digital marketplace your omnichannel marketing needs to be consistent and for that to work seamlessly you need a strong brand identity.
What is Brand Identity?
Your brand is the world’s perception of your business, so your brand identity is the collection of all your branding elements coming together to portray the right message to the consumer.
Apples Brand Identity is clear and simple. The logo has become a part
The Facts-Why Brand Identity is Important:
- Average revenue increase attributed to always presenting the brand consistently is 23%
- 5-7 brand impressions are necessary before someone will remember your brand.
- 89% of B2B marketers say brand awareness is the most important goal.
Key Steps to Identifying Your Brand Identity:
- Brand Position
- Service Position
- Mission & Vision statement
If you would like to find out more about the brand services that